The Challenges and Regulations of Selling Wine in New Zealand.
Wine Sale NZ – A Guide For Wine Enthusiasts
New Zealand winemakers have succeeded in capturing global market share by specialising in wines of high quality. Their strategy can serve as a model for other small producers that are price-takers in world markets.
However, the wine industry has encountered challenges. For instance, the millennial generation has begun prioritising health and wellness, which may have led to decreased alcohol consumption (Euromonitor International, 2020). This has caused a shift in the demand for wine.
Winery Licensing
New Zealand wine is a popular product and, according to the government, represents one of our country’s biggest exports. In New Zealand, an alcohol on-licence is required if you want to sell wine for consumption on your business premises.
Typically, low risk outlets with lower licensing administration costs will pay less (such as cellar door sales, small clubs and some restaurants). Higher cost/risk premises, such as bottle stores and nightclubs, are charged more.
Cellar doors at New Zealand wineries are an important part of the local and international wine tourism experience. A proposed law change could have a serious impact on these businesses, says the New Zealand Winegrowers Association. The new law would allow district licensing committees to decline the renewal of a liquor licence on the basis of a local alcohol policy that includes provisions relating to density or proximity to sites like schools and health facilities. This would be a significant blow to the many winery cellar doors that are located at the vineyard site.
Online Licensing
New Zealand is a wine enthusiast’s paradise with its beautiful vineyards and stunning scenery. You can buy wines online with VINELLO and enjoy the fruits of our renowned viticulture and passionate winemakers. Be aware that it is illegal to supply alcohol to a person under the age of 18. VINELLO requires that you provide your date of birth and a credit card number when making a purchase. This is to ensure that only adults can purchase wine.
Licensing for Wine Shops
Whether you run a vineyard or a small wine shop, selling your wines online can help you reach new customers in different parts of the country. However, it is important to comply with all laws and regulations regarding the sale of alcohol. In addition, you must make sure that your wines meet MPI requirements for sourcing, labelling and composition.
In New Zealand, there are 3000-plus off-licences that sell beer, wine (including mead) and cider. The majority of these are standalone bottle stores, while the remainder are grocery stores, taverns/hotels, breweries, and catering companies.
If you want to sell alcohol at a one-off event, you can apply for a special licence. However, you must submit your application at least 20 working days before the event. Licence applications are considered by the district licensing committee. In addition, they are also assessed by police, medical officers of health and licensing inspectors. Applicants are required to pay risk-based fees when they lodge their applications.
Licensing for Bars
In New Zealand, a wide variety of licences is available for alcohol sales. These include on-, off- and club licences. In addition, you can apply for a temporary licence for one-off events.
Licence holders must meet certain conditions to be allowed to sell alcohol. These include ensuring that they have adequate health and safety systems in place. They also need to pay an annual fee for each licence. These fees vary according to the type of licence.
A new law allows anyone to object to a liquor licence, but it excludes people with a financial interest in the business. It also expands the grounds on which people can make an objection. This will allow researchers to measure the effects of the new law on the availability of alcohol and harms caused by drinking.
The new legislation is an important step in the right direction. However, it will take time to evaluate the full impact of the law.